Cenk Temiz became the CEO of Protel Holding.

Cenk Temiz has been appointed as the new CEO of Protel Holding, one of Türkiye's leading tourism technology companies, effective July 1st. With over 25 years of experience in financial technologies, payment systems, and digital transformation, Temiz will lead the company's growth and technology-focused transformation strategies in his new role.

Under the leadership of Cenk Temiz, Protel Holding aims to further strengthen its pioneering position in technology, invest in next-generation tourism technologies, accelerate cloud and artificial intelligence investments, develop strategic business partnerships, and increase the added value it offers to its customers. Furthermore, the company aims to leverage its strong position in Türkiye to expand into international markets, becoming one of the leading technology companies shaping the digital transformation of the hotel and restaurant industry worldwide.

Temiz, who led the establishment and nationwide expansion of Türkiye's national payment method TROY, played a significant role in making the system a robust and internationally recognized payment infrastructure. Most recently, Temiz served as CEO Advisor at Kuwait's national payment institution KNET, where he was involved in strategic projects focused on instant payment systems, a national card scheme, AI-driven transformation, data analytics, and payment infrastructure modernization.

Commenting on the matter, Protel Holding CEO Cenk Temiz said: “The tourism sector has become one of the fastest-growing sectors in terms of digital transformation. Artificial intelligence, cloud technologies, data analytics, and integrated digital solutions are reshaping the future of the sector. With over 35 years of experience, Protel is one of the most important players in this transformation thanks to its strong brand, technological infrastructure, and customer trust established in Turkey. Building on this strong foundation, we aim to accelerate innovation, offer higher added value to our customers, and make Protel a much stronger player in international markets, together with our team and business partners. I believe that by expanding the success we have achieved in Turkey on a global scale, we will become a preferred tourism technology brand in different markets around the world.”