Coffee Factory's Social Responsibility Event: “SmileYOU”

As part of its corporate social responsibility vision, Coffee Factory participated in the GülümseSEN event together with the Cancer-Free Life Association (KAYD). Throughout the event, Coffee Factory volunteers met with children undergoing cancer treatment and their families, providing support and contributing to the creation of unforgettable memories through enjoyable moments spent together.

Coffee FactoryThe Cancer-Free Life Association held its 19th annual GülümseSEN event at KüçükÇiftlik Park, bringing together children undergoing cancer treatment and their families, with approximately 800 participants. GülümseSEN, which unites hundreds of children and families every year, stands out as a special event focused on solidarity and hope, providing children battling cancer with a brief respite from the challenges of their treatment. Speaking at the opening of the event, Dida Kaymaz, Chairperson of the Cancer-Free Life Association, provided information about the association's work, highlighting the importance of projects for children and their families and the power of social solidarity.

Solidarity that Enhances Social Benefit

Coffee Factory supported participants by offering complimentary coffee throughout the event, and also presented special Costa Rica coffee packages, prepared in collaboration with the Cancer-Free Life Association, at its POP stand. Children enjoyed themselves through creative workshops, fun games, and various social activities held throughout the day, while the brand also contributed to strengthening the spirit of solidarity by interacting with families and visitors.

 Dida Kaymaz, Chairperson of the Board of Directors of the Cancer-Free Life AssociationIn his statement, he expressed his feelings with these words: “At the 19th SmileYou festival, I saw once again that every time we come together since the day this association was founded, it strengthens our hope and adds power to our healing. We have continued on this path with the same belief for years. We believe that a smile is the shortest and most compassionate distance between two people. The beautiful moments of our children, who were able to have fun for a day, leaving things behind, touched our hearts and left indelible marks on our memories. As every year, I would like to thank all our supporters, volunteers, sponsors who added strength to our efforts with their presence, and the entire KAYD team for walking together to make this event happen. We are strong when we are together, we heal when we are together.”"

“We believe that creating value for society is a natural extension of our work.”

Coffee Factory CEO Erol Şahin, In his assessment of the event, he said the following: “At Coffee Factory, we believe that creating value for society is an integral part of our operations. Our collaboration with the Cancer-Free Life Association is a significant reflection of this approach. The SmileYou event offers a valuable platform for making small but meaningful contributions to the lives of children and their families. We value being a brand that not only supports but also actively participates in such projects. The impact of a smile on a child's face means more to us than any achievement.”