PizzaExpress opened its second branch in DasDas Ataşehir.

PizzaExpress, the iconic British pizza brand, continues its journey in Türkiye with a new branch opened in DasDas Ataşehir, a heart of culture and art. The opening, held on World Theatre Day, March 27th, stands out as part of the brand's vision to bring its global, arts-focused identity to Türkiye.

Gastronomy and Performing Arts Combined

Offering traditional Italian pizza with a modern twist. Pizza ExpressThe brand, which entered the Turkish market through the initiative of famous actor Mert Fırat, offers an experiential space that brings together gastronomy and performing arts in its new branch. It combines its characteristic Soho-inspired atmosphere with the creative ecosystem of DasDas.

Speaking at the opening, Mert Fırat, Chairman of the Board of Directors responsible for Franchises at PizzaExpress Türkiye, conveyed the brand's goals with the following words:

“With PizzaExpress, we aim to offer not just a restaurant, but a multi-layered experience. Being under the same roof as one of the centers of creative production like DasDas allows us to create a new interactive space that brings together gastronomy and performing arts.”

Global Flavors Meet Local Touches

PizzaExpress, which has gained worldwide popularity with its signature dishes, is now bringing them to its guests at its new location in Ataşehir.

• Iconic Menu: In addition to classics like Margherita, Pollo ad Astra, and Americana, the brand's world-famous Baked Dough Balls are a highlight on the menu.
• Special Sauces: While globally popular sauces like garlic butter, pesto, and barbecue sauce will continue to be offered, plans are underway to incorporate local ingredients to suit Turkish tastes into the menu in the coming period.
• Sustainability: The brand aims to differentiate itself in the sector not only through its commitment to quality service but also through its environmental sustainability and social responsibility projects.

Great Interest in the Opening

The opening reception, held on World Theatre Day, brought together many prominent figures from the business, art, and social spheres. Attendees included Mert and İdil Fırat, Didem Balçın, Toygan Avanoğlu, Onur Dilber, Özgün Aydın, Taner Rumeli, Doğukan Polat, Cemal Hünal, and Özge Fışkın, further highlighting the brand's strong connection to the arts.