Catering Türkiye Renews its Brand Identity with a New Logo
Catering Turkey, Türkiye's largest catering-focused marketplace that meets individual and corporate food needs with Türkiye's leading catering companies, has renewed its corporate identity and...
Türkiye's largest catering-focused marketplace, meeting the individual and corporate food needs of leading catering companies in Türkiye. Catering TurkeyThe company has shared its renewed corporate identity and logo with the public. With this change, the brand aims to create a stronger, simpler, and more sustainable brand language in the digital world.
Table of Contents
- New Logo: Simplicity, Sustainability, Strong Ecosystem, and Digitalization
- “Our new logo reflects our vision.”
- Advantages of Catering Turkey
- Opportunity for Comparison Between Companies
- Advertising and Featured Services
- 12 Customer Referrals in 12.896 Months
- A Great Opportunity for Catering Companies
- Free membership advantage until the end of 2026.
- The Future of the Catering Industry in Turkey
New Logo: Simplicity, Sustainability, Strong Ecosystem, and Digitalization
The modern and minimalist typography used in the new logo design reflects the platform's technology-focused structure and user-friendly approach, while the green color in the logo symbolizes healthy eating, sustainable food systems, and environmentally conscious production. Catering Turkey management states that with this color choice, they wanted to draw attention to the sustainability and healthy food concepts that are becoming increasingly important in the sector.
The circular form used in the logo represents collaborations, the supply chain, and the strong ecosystem created by the platform within the catering industry. This form also alludes to Catering Türkiye's structure, which brings together service providers from different cities under a single digital umbrella.
The logo design was also conceived to reflect Catering Türkiye's vision of being more than just a listing platform; it aims to be a powerful digital ecosystem connecting users seeking catering services with industry professionals.

“Our new logo reflects our vision.”
Okan Yüksel, Founder and CEO of Catering Türkiye, made the following statement regarding Catering Türkiye's new corporate identity:
“When we founded Catering Türkiye, our goal was to bring together users seeking catering services and companies operating in the sector on a single digital platform. Today, our platform has transformed into a rapidly growing ecosystem across Turkey. Our new logo reflects this transformation and our vision for the future.”
Our new corporate identity, designed with a modern and minimalist approach, represents the digital structure and user-friendly approach of our platform; while the green tones used in the logo express our commitment to healthy eating, sustainability, and environmentally conscious production.
Our goal is to go beyond being the largest digital meeting point for the catering sector in Türkiye, and to create a strong ecosystem that increases quality and transparency in the sector.
Advantages of Catering Turkey
Catering Türkiye is a listing platform covering 822 catering companies in 59 cities, providing users with easy access to services. Thanks to its city and district-based filtering feature, users can easily find the catering companies closest to them. The platform also speeds up the selection process by categorizing companies according to their areas of expertise.
Those needing catering services for company dinners, wedding receptions, or special events can find the most suitable options with just a few clicks.
Opportunity for Comparison Between Companies
One of Catering Türkiye's standout features is its ability to allow users to compare companies. This enables users to easily identify the most suitable catering company for them in terms of both price and service quality.
Advertising and Featured Services
The platform not only provides convenience for those seeking services, but also offers growth opportunities for catering companies. Through the platform's promotion and advertising services, companies can reach a wider customer base.
12 Customer Referrals in 12.896 Months
One of the most concrete indicators of Catering Türkiye's success is the customer referrals made through the platform. In the last 12 months, the platform achieved 2.1 million views and resulted in 12.896 customer referrals. These figures demonstrate that the platform is an effective digital meeting point for both customers and businesses.
A Great Opportunity for Catering Companies
One of the most important advantages Catering Türkiye provides to its member companies is the ability to list companies that meet quality standards free of charge. This model, supported by the platform's advertising and visibility services, offers a significant opportunity, especially for new and growing catering companies.
Free membership advantage until the end of 2026.
Catering Türkiye continues to offer free membership until the end of 2026. Catering companies wishing to join the platform can submit their applications. www.cateringturkiye.com This can be done via this address.
The Future of the Catering Industry in Turkey
The catering sector is becoming increasingly important in Türkiye, driven by its rapidly growing economy and diversifying customer demands. The need for professional food services in many areas, such as corporate events, weddings, and social gatherings, supports the sector's growth.
Digital platforms like Catering Türkiye support this growth in the sector, creating a more transparent, accessible, and sustainable market structure for both customers and service providers.



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