Gulfood 2026: High Demand for Italian Coffee in Dubai

Gulfood 2026 once again proved to be a truly international trade fair that attracted great interest. Throughout the five-day event, the Italian artisan coffee roaster, operating since 1966, was featured. BazzaraDubai hosted numerous coffee industry professionals from around the world at its booth. Particularly noteworthy was the strong participation from the Gulf countries, as well as visitors from important markets such as Pakistan and India. This continued interest throughout the event once again confirmed Dubai's position as a global meeting point for the Food & Beverage sector, and especially the coffee world.

Throughout the fair, many visitors came to discover the history of the Trieste-based roastery and taste its products. Bazzara He visited their booth. Presentations were given by the company's Quality Manager and Academy Director. Marco Bazzara Sales and Events Manager Andrea Bazzara carried out by

“Gulfood has given us extremely positive feedback, both in terms of visitor numbers and the quality of the meetings we held,” said Andrea and Marco Bazzara, highlighting the trade success of the fair.

The best-selling product in the Bazzara Luxury series. DodicigrancruThe Rarity series, featuring three exclusive single-origin coffees, was met with great acclaim. Tasting events for these specialty coffees were held throughout the fair. Both espresso and filter brewing methods were well-received by visitors, and regardless of brewing method, there was an international preference for balanced, clean, and characteristic taste profiles in the cup.

With this acquisition, Bazzara has solidified its position as a contemporary representative of Made in Italy coffee. The company has strongly reflected its vision of creating a holistic link between the worlds of coffee and perfumery, particularly thanks to Marco Bazzara's expertise.

Marco Bazzara said the following regarding the matter:
“The overwhelming interest shown in our Rarity series, winner of the 2025 Luxury Food & Beverage Quality Awards, the appreciation for Dodicigrancru, which won an award in 2023, and our unique approach to the relationship between coffee and perfumery clearly demonstrate that authentic Made in Italy quality is recognized and valued worldwide.”

Those who want to learn more about Bazzara coffee roasters can visit the brand's website:
🔗 https://www.bazzara.it/en/

About Bazzara

Founded in 1966 in Trieste, Italy. BazzaraBazzara is an award-winning and respected artisanal coffee roasting house that today exports premium Italian coffee to over 25 countries worldwide. The Bazzara family, operating for three generations, is renowned for its slow-roasted coffees, produced in small batches using traditional methods. Their product portfolio includes blends, single-origin coffees, organic and decaffeinated options, as well as capsule and pod products for HORECA and online distribution channels.

Bazzara, renowned for its high quality and sustainability awareness, has been included in Forbes Italia's "Italy's Top 100 Food & Beverage Brands" list; and its products have won first place awards at the Luxury Food & Beverage Quality Awards in 2023, 2024, and 2025.

Source: HORECA TREND and Bazaar