Doyuyo is closing 2025 with record growth!
Doyuyo, which makes a difference in the food and beverage sector with its fast casual concept, is closing 2025 with record growth. The brand, which has increased its number of branches to 75 across Turkey, aims to close the year with a turnover of 3,2 billion TL...
Doyuyo , a gourmet crispy chicken brand operating under the PardoFood umbrella and 100% domestically owned , continues its rapid growth momentum in 2025. Having opened its first branch in Özdilek Park in 2019, Doyuyo opened a total of 24 new branches this year, reaching a total of 75 branches across Turkey. Meeting food enthusiasts in 11 cities in 2025, the brand achieved a turnover of 3,2 billion TL, showing 100% growth compared to the previous year.
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It doubled its turnover.
Doyuyo, expanding its network of locations across Turkey, continued its steady growth journey in 2025 with new branches opened in Istanbul, Antalya, Adana, Sakarya, Kocaeli, Isparta, Muğla, Bursa, Konya, Mersin, and Diyarbakır. Taylan Kaya, Chairman of the Board of PardoFood, stated that they achieved planned and homogeneous growth thanks to the strength they received from their consumers , adding, “As Doyuyo, we built our growth strategy on the principle of the right brand, the right investor, and the right location, and in a short time, we became a large chain with our crispy chicken-focused fast-casual concept. Despite all the fluctuations in the sector, we managed to significantly expand our operational and geographical scale. Today, with our high product quality and operational efficiency, we are one of the most preferred brands in the sector. While we reached the turnover of the entire previous year in the first half of this year, we are proud to close the year with 100% growth. Our goal for the future is to reach every point in Turkey without compromising on our taste and quality.”
Foreign investments will continue.
Having expanded internationally last year with its branch in Dubai, Doyuyo continued its preparations for overseas investments throughout 2025. Stating that the Dubai Mall branch is one of their strongest references in the global market, Taylan Kaya said, “2025 was a year of strengthening our international operations. We completed the master franchise negotiations we were conducting in North Africa. In 2026, our goal is to continue growing in the United Arab Emirates, where we currently operate, as well as to expand into new markets in Europe. We aim to transform Doyuyo from a regional player into an international chain.”
A favorite among investors.
Doyuyo, Türkiye's first and only fast-casual fried chicken brand serving at tables, stands out not only for its rapid growth but also for its strong financial structure. Highly attractive to investors, 90% of Doyuyo consists of franchise branches. While growing, the brand maintains its commitment to quality and standardized operational processes. Through its integrated supply system, it ensures uninterrupted delivery to even the most remote parts of Türkiye, maintaining consistent product quality standards across all branches. Offering investors a secure and profitable business model thanks to the training, logistics, and marketing support provided by its headquarters, Doyuyo's record growth is based on this operational excellence and strong franchise model.
Source: HORECA TREND and Doyuyo
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