Restaurant

Seoul Kitchen Opens in Yapı Kredi Bomontiada

Doğuş Food, Beverage, Tourism, and Retail Group is bringing a fresh new breath to Istanbul's culinary scene. "Seoul Kitchen," which will open its doors at Yapı Kredi bomontiada on October 11, 2025, aims to provide guests with an unforgettable experience by presenting the unique flavors of Korean cuisine with a modern perspective. Open until the end of January 2026, the pop-up restaurant is poised to become the city's new culinary destination with its extensive menu, ranging from Korean street food to traditional recipes with modern touches, unique design, and cultural elements.

It was published

4 weeks ago

Zafercan Çapar

Seoul Kitchen Opens in Yapı Kredi Bomontiada | HORECA TREND

Hallyu (Korean Wave) Energy in Istanbul

From K-Pop to K-Drama, K-Beauty to street fashion Hallyu (Korean Wave) carrying its energy to Istanbul Seoul Kitchen, brings together Korean culture in the axis of taste, music, and design. It's not just a restaurant; it's a place that brings the multifaceted spirit of Korea to life in the heart of the city. field of experience offers.
Blending the rhythm, energy, and tradition of sharing of Korean culture with a modern perspective, the venue offers its visitors a journey that is both traditional and innovative.

Design Inspired by the Streets of Seoul

Seoul Kitchen's interior was inspired by Korea's vibrant street culture. With neon signs, modern graphic textures, architectural details reminiscent of Seoul street markets, and colorful light effects, the venue truly brings the spirit of Korea to life. The colorful lights, Korean music, and the scent of street food transport guests to the vibrant streets of Seoul. Along with gastronomy, design becomes a key part of the experience, and the space's karaoke areainvites guests to the vibrant nightlife of Seoul.

An Inspiring Journey from Chefs Jimmy and Jin

Restaurant menu, Chefs Jimmy & Jin It was carefully prepared by. The menu combines the energy and authentic flavors of Korean street cuisine with modern gastronomy;

Loved for its sweet-spicy balance Korean Fried Chicken (KFC),
A must-have on the streets of Seoul with its spicy sauce Tteokbokki (rice cake / Tokpoki),
Familiar classic from Korean dramas Jajangmyeon (black bean sauce noodles / Cacamyön),
Prepared with fresh vegetables, meat or seafood Kimbap (Korean style rice rolls / Kimbap) ranks.

Chef Jimmy said, “Our goal is not only to serve authentic Korean food, but also to let our guests experience the culture, traditions and hospitality of Korea. Seoul Kitchen"It will be like a small Korean street in Istanbul for three months," he says.

The Meeting of Samsung Technology and Gastronomy

The restaurant's entire menu and ordering processes are carried out digitally; guests can experience all their experiences Samsung Galaxy's new flagship in the smartphone category Galaxy z fold7 lives with its devices. The leader of the foldable smartphone market Samsung Galaxy, Galaxy Z Fold7 It offers a unique experience with its wide screen. The karaoke area is Samsung's 2025 OLED TV flagship of the series S95F's also located Samsung TVs Supported by. In addition, a special experience table will be set up within the restaurant, Samsung Galaxy's introduces the latest technology products to guests.

In this way, Seoul Kitchen became the first restaurant in Türkiye to have a fully digital service infrastructure, offering guests an innovative, interactive and seamless gastronomic experience.

Fashion and Gastronomy at the Same Table

Bringing fashion and gastronomy together under the same roof Soon To Be Announced (STBA), Seoul Kitchen a special for capsule collection Inspired by the energy of Korean street fashion and Seoul Kitchen's unique menu, the collection brings the spirit of the place into daily life. STBA, also designed the restaurant's staff uniforms. Inspired by Seoul street fashion, these stylish uniforms complement the concept and reflect the brand's contemporary style.

A Touch of Beauty from Watsons Türkiye

The pioneer of Korean beauty culture in Türkiye Watsons Türkiye, "Seoul Kitchen Beauty Partner" it adds a completely different dimension to the experience. K-BeautyBringing the positive energy of Watsons to the venue, Watsons completes this cultural journey with touches of beauty by offering surprise gifts to guests during the karaoke experiences to be held during the opening.

The Indispensable Companion of the Taste Journey: Coca-Cola

The unique flavors of Korean cuisine in an icy Coca-Cola It becomes even more enjoyable with. Seoul Kitchen, your delicious journey Coca-Cola's It complements with its refreshing energy. A perfect accompaniment to dishes that stand out with their sweet-spicy balance. Coca-Cola, a symbol of sharing and togetherness, adds a new dimension to this gastronomic experience. Guests will experience the energy of the streets of Seoul and unforgettable moments with the iconic taste of Coca-Cola in every sip.

The Meeting Point of Culture, Cuisine and Experience

Appealing to a wide audience, from young people who are passionate about Korean culture to experience-oriented foodies Seoul Kitchenoffers much more than gastronomy.

This special project, where taste, music, fashion and technology come together, brings the energy of Korean culture to the heart of Istanbul.

Source: HORECA Trend and Seoul Kitchen

Restaurant

Master Dönerci Redefines the World of Flavor with Its New Image

With its "Redefining a Familiar Taste" campaign, Usta Dönerci is redefining its brand identity, presenting its guests with a modern, energetic, and contemporary image. Reflecting its renewed concept in both the restaurant atmosphere and the flavors on its menu, the brand combines classic flavors with today's trends. With its new visuals and innovative menus, Usta Dönerci makes the döner experience fresh, satisfying, and enjoyable.

It was published

2 days ago

7 Nov 2025

Aren Deniz

Master Dönerci Redefines the World of Flavor with Its New Image | HORECA TREND

Master Donerannounced a radical transformation with its "A New Take on a Familiar Taste" campaign. With its refreshed image, contemporary concept, and fresh visuals, the brand is taking the döner experience to a whole new level. With its modern, energetic, and welcoming atmosphere, Usta Dönerci offers guests an innovative, delicious, and satisfying experience.

Nine new restaurants, now open with a redesigned image, are a powerful reflection of Usta Dönerci's transformation. The restaurants, located in Marmarapark Shopping Mall, Hilltown Shopping Mall, Historia Shopping Mall, Piazza Shopping Mall, and Kozzy Shopping Mall in Istanbul; Optimum Shopping Mall and Ankamall in Ankara; Optimum Shopping Mall in Gaziemir in Izmir; and Espark in Eskişehir, introduce the brand's brand new face to döner enthusiasts.

Familiar Tastes, With a Brand New Interpretation

"The New Take on a Familiar Taste" isn't just a campaign; it's the start of a brand new journey, where Usta Dönerci reinterprets classic flavors with a modern perspective. The innovative menu items are a delicious reflection of this transformation. The Chicken Döner Wrap combines a crispy fried chicken döner with new sauces, transforming a familiar flavor into a contemporary experience. The Chicken Mixed Bi'Kase offers a satisfying and fun alternative, served with special Gyro sauce, rice, crispy potatoes, and Mediterranean greens. Favorites like İçli Köfte (Stuffed Meatballs), Hummus, and Halloumi are also reintroduced with a modern twist in the "Crispy Snacks" format.

Refreshed in every detail, from its visual world to its menu, Usta Dönerci invites döner enthusiasts to rediscover its "New Take on a Familiar Taste." With nearly 200 restaurants across Turkey, the brand offers a modern take on the döner experience.

Source: HORECA TREND and Master Doner

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Restaurant

Long Bar Live Nights Continue with November Program

Long Bar, one of Raffles Istanbul's most beloved venues, is livening up November with live performances from renowned artists. With its revamped Long Bar Live stage featuring delicious flavors and signature cocktails, it will be a highlight of the city's nightlife throughout the season.

It was published

4 days ago

5 Nov 2025

Zafercan Çapar

Long Bar Live Nights Continue with November Program | HORECA TREND

Long Bar, continues to offer its guests enjoyable moments with its modern, friendly atmosphere and special flavors. Throughout November, Ezgi Ayçe, Demet Sağıroğlu, Fetih Erkoç, Bora Öztoprak, and Barbaros will be performing on the Long Bar Live stage.

The Long Bar Live program, which can be attended at a table, a lounge, in front of the bar or in a bistro setting, begins with dinner at 20:00, continues with live music at 22:00 and DJ performance at 23:45.

The Long Bar Live night, where fresh and unique flavors come together, features a set menu that begins with homemade foccacio bread and North Aegean cold-pressed olive oil, burrata salad, fresh artichokes with shrimp, spicy chickpea bruschetta, and mushroom arancini. Main courses include Aegean Herb Ravioli and beef tenderloin, while a fruit tart and a shared mixed fruit platter leave guests with an unforgettable taste.

Raffles Istanbul Long Bar Live November Programme:

November 1 – Ezgi Ayçe

November 8 – Demet Sağıroğlu

November 15 – Fatih Erkoç

November 22 – Bora Oztoprak

November 29 – Barbaros

Source: HORECA TREND and Long Bar

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Restaurant

HD İskender, PİDEM and Makarnam Opened at Their New Address

HD İskender, PİDEM and Makarnam, modern brands of traditional cuisine, opened their restaurants in Istanbul Financial Center.

It was published

4 days ago

5 Nov 2025

Aren Deniz

HD İskender, PİDEM and Makarnam Opened at Their New Address | HORECA TREND

Türkiye's popular restaurant brands HD Iskender, PIDEM ve My pasta, began operating with its new branches in the Istanbul Financial Center on November 3, 2025. The three brands will contribute to the region's rapidly evolving business and lifestyle atmosphere with restaurants that combine flavor, quality, and accessibility.

HD İskender combines inspiration from our country's İskender culture with meticulously prepared meat, special sauces, friendly service, and competitive pricing. It aims to offer every guest the beloved İskender flavor in a warm and welcoming atmosphere.

PIDEM aims to offer its consumers the indispensable part of our tables, pita, with its purity, freshness, appetizing and abundance, with its fresh dough, high-quality ingredients and touches on traditional taste, a national value that is proudly embraced in our country, at affordable prices.

Makarnam continues to personalize every order by combining fresh pasta made with carefully selected ingredients with unique sauces. Makarnam offers a delightful dining experience for its guests and will also be offering takeaway service through Yemeksepeti, Trendyol Yemek, Migros Yemek, and Getir.

The three brands' new restaurants in the Istanbul Financial Center are bringing a breath of fresh air to the region's food and beverage scene with their modern designs, comfortable spaces, and rich menus. They're creating a new meeting point for diners seeking quality, fast, and delicious dining at any time of day.

Source: HORECA TREND and HD İskender, PİDEM, My Pasta

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