Divan Hotels Stands Out with Its New Vision at the Istanbul Tourism Fair
Divan Hotels, Türkiye's first and most established hotel brand, distinguished itself at the Istanbul Tourism Fair with its new vision and investments. Combining years of experience with a modern perspective, Divan...
Divan Hotels, which took place on 25–26 September 2025 at Yenikapı-Eurasia Performance and Art Center Istanbul Tourism Fair(ITF) took part in.
Divan Hotels, which distinguished itself at the Istanbul Tourism Fair with its new vision and investments, shared innovations that highlight both its deep-rooted heritage and its new vision in the luxury segment with industry professionals throughout the fair. Sharing the new experiences it will soon offer to its guests at the fair, Divan Hotels announced its preparations to offer Divan quality and experience in the unique natural beauty of the Aegean with its new luxury hotel, House of Divan, planned to open in Istanbul's Akaretler in the first quarter of 2026; the Talya Hotel, a hotel with a strong heritage, planned to open in Antalya in the second quarter of 2026; and a marina and hotel investment planned in Göcek.
Speaking at the panel, Divan Hotels Central Sales and Marketing Director Balcan Oğuz said:
For Divan Hotels, 2025 was a marathon, and we've made intense preparations for 2026. Respectively, we aim to launch House of Divan in Akaretler, Istanbul, in the first quarter of 2026, followed by our Talya Hotel in Antalya in the second. We also have a marina and hotel planned in Göcek. For these investments, we've established a new structure and implemented destination-specific marketing efforts. As a brand that has been a pioneer of elegance and hospitality for 70 years, we're delighted and delighted to introduce our luxury hotels, with refined elegance, to our guests.
With the strength it derives from its past and its vision that guides the future, Divan Hotels attracted great attention from industry representatives throughout the fair.
Source: HORECA Trend and Divan Hotels



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