Arçelik, the leading brand of home technologies, crowned the 20th anniversary of Telve, the world's first automatic Turkish coffee machine, with a special event held on December 5th, World Turkish Coffee Day. The event, organized in Şerefiye Cistern, reflecting the historical and cultural texture of Istanbul, in collaboration with the Turkish Coffee Culture and Research Association, was hosted by Fatih Kemal Ebiçlioğlu, President of Koç Holding Durable Consumer Goods Group, Can Dinçer, General Manager of Arçelik Turkey, Benay Bakışkan, and with the participation of Nuri Çolakoğlu, Chairman of the Board of Directors of the Turkish Coffee Culture and Research Association, and historian and author Saffet Emre Tonguç, as well as many guests.

Within the scope of the event, a panel titled “Arçelik Telve’s 20-Year Journey: Turkish Coffee and Culture” was held with the participation of Koç Holding Durable Consumer Goods Group President Fatih Kemal Ebiçlioğlu, Turkish Coffee Culture and Research Association Board President Nuri Çolakoğlu and historian and author Saffet Emre Tonguç, moderated by actor Yetkin Dikinciler. A pleasant conversation took place on the cultural importance of Turkish coffee, its future and Arçelik Telve’s contribution to this culture.

Fatih Kemal Ebiçlioğlu: “We Have Brought More Than 5 Million Coffee Grounds to Coffee Lovers So Far.”

Stating that the interest and demand for Turkish coffee is increasing day by day around the world, Fatih Kemal Ebiçlioğlu, President of Koç Holding Durable Consumer Goods Group, “We continue to introduce traditional Turkish coffee culture to the world. Twenty years ago, Arçelik engineers developed Telve, which carries Turkish coffee culture to future generations in the most accurate way. By bringing a cultural heritage together with technology and innovation, it presented a cultural heritage beyond a beverage to the world. We took a pioneering step by carrying Turkish coffee, which represents a deep-rooted tradition as a symbol of friendship, sharing and hospitality, to international markets. In this process, Telve, which we have continuously developed with 88 patents, has become a cultural ambassador that carries the Turkish coffee tradition to all corners of the world over time. We have introduced more than 5 million Telves to coffee lovers worldwide so far. Today, we are happy that millions of coffee lovers in 32 countries experience the unique taste of Turkish coffee with Arçelik Telve.”

Benay Bakiskan: “4 out of Every 1 People Using Automatic Turkish Coffee Machines in Turkey Prefers Our Products”

Benay Bakiskan, Arcelik Senior Sales Director, “When we introduced the world's first automatic Turkish coffee machine Arçelik Telve to the market 20 years ago, we also created a new category. Promising the same flavor in every cup, Telve quickly became an indispensable part of homes and workplaces. Today, 4 out of every 1 people using an automatic Turkish coffee machine in Turkey prefers our products. In 100, the 2023th anniversary of our Republic alone, we reached the highest sales figure in our history and introduced approximately 500 thousand Telve to coffee lovers. We will continue to work passionately to ensure that this heritage reaches wider audiences with Telve, which integrates the Turkish coffee tradition into the modern world,” he said.

Nuri Çolakoğlu, Chairman of the Board of Directors of the Turkish Coffee Culture and Research Association, “This year, we are celebrating the 10th anniversary of Turkish coffee being added to the list of world intangible cultural assets. Ten years ago, our friends and officials from the Ministry of Culture attended the meeting in Baku and made great efforts to make this decision by serving the delegates coffee they made with their own hands. I would like to commemorate, greet and thank those who contributed to this,” he said.

Historian and writer Saffet Emre Tonguç “Turkish coffee is an ancient heritage for these lands; it is one of the most precious traditions of our culture. Despite facing various bans throughout history, this value of ours has preserved its existence as a symbol of the importance our society gives to solidarity and sharing, and today it accompanies us at every moment of our lives, from marriage proposal ceremonies to daily conversations. Undoubtedly, it will continue to be an important carrier of our cultural identity and an indispensable part of our lives for years to come.”

In the event where Telve's 20th birthday and World Turkish Coffee Day were celebrated together, Turkish coffee tastings and various workshops were organized and various performances were performed. The theatrical show "There is Life in Telve", voiced by Yetkin Dikinciler, was highly appreciated. In the event, guests had the opportunity to experience Telve's unique taste as well as delicious beverages prepared with Arçelik's different coffee machines.

Source: HORECA TREND and Arcelik

Spreading Turkey's prestige in the industrial kitchen sector to the whole world, offering products that increase creativity by making a difference with efficient, delicious and practical solutions in kitchens. Inoksan, takes steps towards the future with its innovations. Inoksan, the choice of professionals who want to stand out without compromising on taste and who are conscious of protecting their kitchen and the world at the same time, serves those who seek perfection in technical details and development for efficiency in kitchens with its smart and innovative products. Inoksan also takes its place in the kitchens of those who want the best performance in taste with its strong after-sales service support and turnkey projects. 

Inspired by Turkish cuisine, Inoksan, the inventor of the first domestic combi oven used in the sector and in 5 continents of the world, also stands out with its cooking group products such as smart ovens, dishwashers, boiling pots, rotary grills and stoves. With its experienced sales team, after-sales support, turnkey architectural projects and over 100 authorized services, Inoksan undertakes the mission of becoming a real solution partner for its business partners, going beyond being a supplier company. 

Inoksan Participated in Zira Fest and SAUDI Horeca 2024 

With the price advantage it provides compared to its foreign counterparts, Inoksan expands its export network every day by coming together with all professionals who want to make a difference in their kitchens with its quality, smart and innovative products at the world's leading fairs. 

Taking its place with its large stand and experienced team at Zira Fest, one of the most important gastronomy events in the region, held in Tashkent, the capital of Uzbekistan, between October 8-10, İnoksan came together with the leading sector representatives and potential business partners of Central Asia at this event organized within the scope of “HoReCa Uzbekistan 2024”. 

Inoksan participated in the SAUDI Horeca 2030 fair held between November 25-27, which is part of the “Saudi Vision 2024”, where Saudi Arabia aims to diversify its economy and develop its public service sectors, and makes significant investments especially in the health, education, infrastructure, recreation and tourism sectors. Inoksan, which came together with its current buyers focused on investments in the tourism sector at the fair and also aimed to increase its brand awareness by reaching out to their customers and investors, introduced its products by contacting new project owners and companies providing subcontracting services to these projects throughout the fair. Strengthening its position in the Middle East market with the intense interest and positive feedback of the participants regarding its quality, Inoksan also took important steps for new collaborations. 

Stating that they set out 44 years ago with the aim of introducing Turkish cuisine to the world through their own sector and making Inoksan a global brand, Vehbi Varlık, Chairman of the Board of Inoksan: “İnoksan is one of the most important players in the Turkish industrial kitchen sector, which is growing every day and ranks 37nd in the world after Italy with its export figures reaching 2% today. In order to gain this important place, we have worked to develop both ourselves and our sector without compromising our understanding of quality and innovation since the day we were founded. As a company with its own R&D center in the sector, we have developed ourselves by collaborating with universities in order to catch up with today's technology and even take a step forward. We have set an important goal for ourselves to obtain at least 2025% of our total turnover from exports in 50. After the Middle East and European markets, where we are already a strong player, our goals include expanding into the Latin America and Africa markets, which are developing every day, and the American markets, which have a large area for us. We will continue our work without slowing down to make İnoksan, which has brought firsts to the sector, a global brand.” 

Inoksan, which is the first to implement globally developing technology and innovations in Turkey, continues on its path by focusing on digitalization in both production and trade. Inoksan, which also puts collaborations with the world's leading global companies on its agenda in the coming periods, awaits all kitchen professionals who do not compromise on quality and reliability. 

Source: HORECA TREND and Inoksan

Kahve Dünyası has made it its mission to keep Turkish coffee culture alive and introduce it to the whole world since the day it was founded. 5 December World Turkish Coffee Daycelebrated at its store in London.

Turkish coffee was served to all guests who came to the store at the event, which was attended by the London representatives of the Turkish press and lasted all day. The unique aroma and traditional presentation of Turkish coffee, which is on the 'UNESCO Representative List of the Intangible Cultural Heritage of Humanity', provided Londoners with an unforgettable experience full of flavor.

Source: HORECA TREND and Coffee World