Porland Made a Difference with its “Sustainable Stand” Design at FHA HoReCa Singapore Fair

Bringing elegance to world table culture with nearly half a century of experience. Portland, held at the Singapore Expo Centre from 22-25 October FHA HoReCa Singapore Expo. The brand, which exhibited its HoReCa collections with a wide range of products at the fair, introduced its Funky and Pinky collections designed for the end user. At the fair, where more than 45 thousand sector professionals participated, the greatest interest in Porland products came from participants from Singapore, Malaysia, Japan and India.

“HoReCa Market is Undergoing a Significant Transformation with Latest Technologies”

Noting that the HoReCa market has undergone a significant transformation with the adoption of the latest technologies, Porland Board Member İmge Pamukçu, made the following assessment on the subject: “While the rising trend in the food, beverage and accommodation sector directly affects the HoReCa market, the increasing demands for sustainable and environmentally friendly, minimalist, functional and flexible designs also increase the dynamism of the sector. These development factors in the market also find their place in our designs. We develop products suitable for different themes and concepts with our aesthetic and functional designs, and thanks to this flexibility, we can appeal to different businesses.”

“We Established Strong Business Connections at the FHA HoReCa Singapore Fair”

Stating that the FHA HoReCa Singapore Fair also offers the opportunity to discover the latest trends in the global market, follow new product launches and experience the latest technologies, Cotton Man, stated that they had the opportunity to establish direct communication with the Asian market and porcelain manufacturers in the region through the fair. Stating that the fair also brought about strong business connections, Pamukçu said, “During the fair, we established close contact with restaurants, cafes and hotels, which are end users. Within the scope of the Better Stands Program, where 11 important stakeholders in the fair sector came together and aimed to popularize the use of sustainable stands, our stand received a certificate for ‘improving the environmental impact of stand design and complying with sustainable standards’. This attracted great attention from Asian distributors and our potential target audience. We had a very successful fair where we demonstrated the power of our brand with both the new business connections we established and our innovative designs, while bringing a new perspective to our international activities.” 

About Portland

Porland, a sector giant in porcelain production, which started in 1976 as a modest glassware store with the desire to beautify living spaces and has come to the present day with the same passion, designs the purest materials in the most aesthetic forms with the inspiration it receives from nature. Porland, which produces approximately 300 million pieces per year in its production facilities with an area of ​​10 thousand square meters in Bilecik and 70 thousand square meters in Gebze, exports 65 percent of its production. In addition to its 32 stores and more than 200 sales points in Turkey, Porland meets the needs of both the gastronomy and home sectors with more than 4 thousand product varieties in more than 30 countries on 20 continents. Porland, which attended the GIA (Global Innovation Awards) award ceremony organized by the IHA Fair in America in 2019, received the Global Honoree 2019 award.

Source: HORECA TREND and Porland