Muratbey Food Returned from the Reliable Product Summit with Two Prestigious Awards
At the 3rd International Reliable Product Summit, organized under the theme "Heroes of Türkiye," where individuals and brands contributing to the economy were awarded, Muratbey received the Feed the... award with its innovative product.
The International Reliable Product Summit, organized by the Reliable Product Platform for the 3rd time this year, was held at Istanbul Florya Crowne Plaza with the theme of “Heroes of Turkey”. Entrepreneurs who support local production and contribute to the national economy came together at the summit. Brands and names that achieved success in reliable food production were awarded at the ceremony organized with the theme of “Heroes of Turkey”. At this year’s award ceremony, Muratbey Gıda attracted attention with its investments in sustainable and reliable food production and was deemed worthy of the “Heroes of Turkey” award. Muratbey Board Chairman Necmi Erol received the award on behalf of Muratbey Gıda. Underlining that they are a company that produces information and technology in his speech at the award ceremony, Erol said, “As Muratbey, I think that production is now a part of our personality. We never settle and work to do better things. We are in a rush to find out what more we can do in terms of society and the national economy. At this point, our investments in R&D and innovation are guiding us. "We will continue to produce and develop our innovative products in line with the expectations of the sector and the market on this path that we follow based on a scientific approach," he said.
Muratbey Cheese Meatballs is the Leader in the Innovative Products Category
Muratbey was awarded first place in the Feed the Future award ceremony held as part of the summit in 2022 and 2023. After the success it achieved for two consecutive years, it was deemed worthy of the 1st place award in the Innovative Products Category this year with its new product Cheese Meatballs – Meatballs from Cheese. Cheese Meatballs attracted attention with its high-quality protein, nutritious, gluten-free, light and easier to digest new version of raw meatballs made from cheese. Within the scope of the award program where 600 applications were evaluated, the winners of the competition were determined by 120 expert jury members in the field. 34 companies were awarded in the award program held in 55 categories. Muratbey Food's plaque was presented to Muratbey Food Communication and Business Development Director Gülnur Uluğ.
Muratbey Comment in “Freedom in Tastes: Discovering Gluten-Free Taste”
During the summit, panels with expert speakers, workshops with gluten-free recipe trials, and country table meetings with public and private sector representatives from 12 countries were held. One of the highlights of the summit this year was the “Freedom in Flavors: Gluten-Free Flavor Discovery” workshop, where Muratbey flavors met with healthy and enjoyable recipes.
In the workshop led by Chef Özlem Mekik, a healthy and delicious gluten-free Eggplant Melanzane was prepared with Muratbey's popular cheese varieties Burgu Plus and Fresh Kashkaval products. Muratbey Communication and Business Development Director Gülnur Uluğ shared her thoughts about the workshop with the following words: “Under the leadership of Chef Özlem Mekik, we prepared different and delicious dishes with gluten-free recipes using our much-loved Burgu Plus and Fresh Kashar cheeses. These products stand out not only with their flavors but also with their contributions to health. We are taking an important step towards strengthening the immune system of our consumers, especially with our cheeses rich in vitamin D, calcium and protein. We also say that everyone has the right to a healthy and appropriate diet according to their own taste. All of our products in the Muratbey D Plus family are not only safe cheeses for those on a gluten-free diet, but also stand out with their vitamin D-rich content, which helps strengthen your immune system.”
Source: HORECA TREND and Muratbey



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