They Said ''We've Been on Vacation for 20 Years'' and Bought the Crystal Apple! | HORECA TREND
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They Said ''We've Been on Vacation for 20 Years'' and Got the Crystal Apple!

Tatilsepeti was deemed worthy of the Crystal Apple Award in the best film category corporate image with its 20th anniversary advertising campaign in which its employees also took part.

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Tatilsepeti, Turkey's leading online travel agency, received its first crystal apple with its 20th year advertising campaign. The 36th Crystal Apple Award Ceremony, considered the Oscars of the advertising world, was held at Rixos Tersane Istanbul. Tatilsepeti won the Crystal Apple in the best film category online/corporate image with its 20th year advertising film. The Tatilsepeti award was received together by the brand marketing team and advertising agency employees.

Tatilsepeti, one of the first digital initiatives in Turkey in the tourism travel sector, was founded in 1996 by three friends studying at Galatasaray High School on a school trip with the idea of ​​"We can do better"; was founded as an organization company and evolved into a tourism company in 3; started broadcasting in 2002 with the foresight and vision in the digital field. It crowned its 2004th anniversary with an entertaining advertising campaign.

Shot in Antalya for 2 Full Days; Appeared in the Metro, on the Street, and on the Screen

The slogan "We've been on vacation for over 20 years" was used in the advertising campaign that appeared on giant billboards in the subway and streets and was shown on TV screens, with a scenario that would make viewers laugh. In the shootings that lasted for 2 full days, day and night in Antalya; beaches, hotels, restaurants, adventure courses were designed for Tatilsepeti with the understanding of "everywhere is an office".

The film draws attention to the 'difficult effort' that Tatilsepeti employees have put in to provide the best holiday for their guests for over 20 years. The film also references the new generation travel concept ''workation''; Tatilsepeti employees are seen working hard and attentively 'for the best holiday' with scoring tables in their hands. One measures the temperature of the water in the jacuzzi to see if it is good for the kidneys; another is a taste bud tester, another measures the fineness of the sand like a sand analyst. Another sends greetings to a local on a remote island he visited, while another experiences local entertainment.

''We Continue to Provide the Dream Holiday to Millions of Our Guests''

Tatilsepeti; was talked about a lot and left a mark in people's minds with the slogan "We all work for a holiday" in its first movie. The 20th year slogan was almost complementary to this first one. The message given in the movie is "As one of the pioneer and leading organizations in Turkey, we have been holidaying for over 20 years. We are Tatilsepeti. All our efforts are to make the most comfortable and beautiful holidays for you. To ensure that you make brand new discoveries and taste the best flavors all over the world. We will continue to make the dream holiday for millions of our guests regardless of their budgets and demands." In the 20th year campaign key visual, in addition to the cast, Tatilsepeti's real employees who have been working for the 'best holiday' for 20 years are also included.

Source: HORECA TREND and Tatilsepeti

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Cafe

World Turkish Coffee Day was celebrated at Beta Yeni Han

The historic Beta Yeni Han, where coffee was first roasted in Istanbul in the 16th century, celebrated December 5th World Turkish Coffee Day with a very special event. The event, organized by Beta Gıda for the third time this year and where the rich and deep roots of Turkish coffee were discovered, also saw the opening of Istanbul's first coffee museum, the Beta Yeni Han 1554 Coffee Museum.

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December 5th World Turkish Coffee and Culture Day Festival Celebrated at Beta Yeni Han. Coffee lovers came together at the festival held for the third time this year at the historical Beta Yeni Han, where coffee was first roasted in Istanbul in the 16th century.

Fatih Mayor Mehmet Ergün Turan and many protocols attended the event where many coffee-related topics such as the history of coffee, coffee stories, coffee ceremony, and coffee brewing were conveyed through enjoyable conversations. Turkish Coffee Culture and Research Association President Nuri Çolakoğlu (TKKA), Beta Gıda Istanbul Branch Manager Hatice Uğur and Arzum Electrical Home Appliances Board Chairman Murat Kolbaşı were speakers.

On the day when the Coffee Art works prepared with coffee by the painter Mücella Balyemez were exhibited, the coffee ceremony performed in palaces in history was revived by the Beta Yeni Han team. While the video film screening that covered the development of Beta Yeni Han from past to present attracted a lot of attention, special poems prepared by the Beta Yeni Han marketing team that supports Turkish coffee culture added color to the event. In the festival where special treats were included for Turkish Coffee Day, traditional Turkish coffee was served with copper cezves at the coffee stand on the sand. Participants had the chance to experience delicious Beta coffees together with Beta Gıda's tasting treats.

Istanbul's First Coffee Museum, Beta Yeni Han 1554 Awent crazy

Beta Gıda on World Turkish Coffee Day Beta Yeni Han 1554 Coffee Museum The opening ceremony was also held for Beta Yeni Han, one of the most important heritages of Istanbul's history, Beta Gıda, which opened the historical coffee oven that was unearthed during the restoration of the Beta Yeni Han as a museum, changed the fate of the historical Han hidden in the dusty pages of history. The first coffee museum of Istanbul, approved by the Ministry of Culture and Tourism, Beta Yeni Han 1554 Coffee Museum, aims to introduce visitors to the rich history, production processes and cultural importance of coffee. The museum, where the passion for coffee will be revived in Istanbul, known as the place where the cultural journey of coffee began, aims to highlight the value of Turkish coffee, which is accepted as an “Intangible Cultural Heritage” by UNESCO.

"Our aim is to add value to Turkish Coffee Culture”

Expressing her happiness to come together with coffee lovers on World Turkish Coffee and Culture Day, Beta Istanbul Branch Manager Hatice Uğur said that Istanbul's first coffee museum, Beta Yeni Han 1554 Coffee Museum, Uğur stated that they were proud to open the inn. Explaining that they were celebrating World Turkish Coffee Day and that this inn has a very important place in Istanbul's history, he said, “This structure, which played a central role in the commercial and social life of the Ottoman period, contains a rich historical and cultural heritage that sheds light on the origins of coffeehouse culture. Known in the past as Emin Han, Tahmis Han, Hasırcılar Han and today known as Beta Yeni Han, this structure has the distinction of being the first coffeehouse opened in 1554 that is still in use in history with its architectural and social context in the region where Ottoman Coffee culture was born. At the same time, It is known as the first place where coffee was roasted in Istanbul in the 16th century. The historical coffee oven, which was accidentally unearthed during the restoration of Beta Han, revealed the unique past of this structure once again. As Beta Gıda, we wanted to turn this historical coffee oven into a museum and make it a place that everyone can visit in order to preserve it and add value to Turkish Coffee Culture,” he said and continued as follows: “Our guests visiting the museum will be able to see the historical process of coffee production at the place where the story of coffee began, namely at the zero point of coffee. In addition, they will be able to explore the coffee production tools we exhibit in the exhibition section. We invite everyone interested in coffee and history to take a journey into the past in the historical atmosphere of Beta Han.”

A'la Turkish Coffee in its Brand New Packaging

Wanting to continue the Turkish coffee tradition, which has a great value in our culture, and to reinterpret this tradition with a modern touch, Beta Gıda launched the new packaging of Âlâ Türk Kahvesi, which it started producing for this purpose, on World Turkish Coffee Day. While the historical oven where coffee is known to have been roasted for the first time inspired the taste of A'la İstanbul 1554- Historical Eminönü Turkish Coffee, the deep traces of the past and the rich social texture shaped by tolerance were reflected in its renewed design. A'la İstanbul 1554 has come to life again with its special packaging design emphasizing the quality coming from the depths of history. Prepared with coffee beans meticulously processed by Beta Gıda's experts, A'la Türk coffee not only offers a delicious experience, but also promises a historical and cultural journey to Beta Yeni Han and museum visitors. The first coffee museum in Istanbul Beta Yeni Han Coffee MuseumIt will be open to visitors from Sunday, December 6th.

Source: HORECA TREND and Beta New Inn

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Cafe

Special New Year Flavors from Vakko L'atelier

Vakko L'Atelier accompanies the New Year's excitement with its patisserie delicacies and unique gift options specially prepared for the New Year. This special collection, which combines the art of French pastry with Vakko's elegant touch, offers the opportunity to start the New Year full of flavor.

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Vakko Patisserie, adds unforgettable flavors to New Year's tables with its Buche options specially prepared for the New Year period. These meticulously prepared flavors include; La Buche Croustillant Caramel with intense caramel flavor, La Buche Framboise - Vanille with the exquisite harmony of vanilla and raspberry, La Buche Chocolat Passion with chocolate and exotic fruits, La Buche Coco - Fraise Framboise Compotee with strawberry, raspberry and coconut flavors, La Buche Foret Noire prepared with chocolate and forest fruits and La Buche Vanille Caramel Millefeuille with caramel-filled vanilla flavor.

Traditional Tastes and Elegant Presentations

Vakko Patisserie offers delicious options for those who want to pamper themselves and their loved ones with special desserts prepared for the New Year period. Italian-inspired Panettone, Pain D'Epices prepared with aromatic spices and honey, chocolate-ginger Gingerbreadman cookies and Stollen with its innovative recipe are candidates to be the stars of New Year's tables.

Vakko L'Atelier's Coffret Options That Bring Happiness to Everyone

Vakko L'Atelier's large and small boxes specially prepared for the New Year's Eve include different flavors that appeal to every taste. While the small boxes include Praline, Napolitains, Gaufrette – Milk, Caramel, Superfine and a mini jam & cream set, the large box offers a set enriched with extra special flavors. Reflecting the New Year's spirit with its gold detailed box, this box includes special flavors such as Salted Caramel, 10-capsule coffee and a mini jam & cream set.

Vakko L'Atelier's special New Year's flavors, flavors that appeal to refined palates and eye-catching presentations are ready to make you experience unforgettable moments! This New Year, those who want to have a sweet celebration with Vakko L'Atelier www.vakkolatelier.com, Vakko L'Atelier app, Fuudy or 0546 400 40 40 You can order from the number line.

Source: HORECA TREND and Vakko L'Atelier

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Cafe

The Delicious Smell of Turkish Coffee Surrounded London with Coffee World

Kahve Dünyası, which pioneers the promotion of Turkish coffee culture worldwide, celebrated December 5th World Turkish Coffee Day at its store in London. Turkish coffee was served to all guests visiting the store throughout the day, providing a unique experience where flavor and culture come together.

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Kahve Dünyası has made it its mission to keep Turkish coffee culture alive and introduce it to the whole world since the day it was founded. 5 December World Turkish Coffee Daycelebrated at its store in London.

Turkish coffee was served to all guests who came to the store at the event, which was attended by the London representatives of the Turkish press and lasted all day. The unique aroma and traditional presentation of Turkish coffee, which is on the 'UNESCO Representative List of the Intangible Cultural Heritage of Humanity', provided Londoners with an unforgettable experience full of flavor.

Source: HORECA TREND and Coffee World

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