İçim, Diversified Labneh and Cream | HORECA TREND
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İçim, Diversified Labneh and Cream

İçimBy diversifying its Labneh and Cream products, which are highly appreciated by consumers, with new spices and flavors, it opens different and practical areas of use in kitchens. İçim Labnehs are seasoned with Olives, Thyme, Cajun Spices and Chili in 180 gram packages; İçim Chef Krema also reaches consumers with three new varieties: Mushroom, Cheese and Cajun Spicy in 200 ml packages.

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Ak Gıda-İçim Milk; enjoyed and consumed İçim Labneh and İçim Chef Krema has given a brand new direction to the spreadable cheese and cream markets by enriching its products with new varieties. İçimoffers a brand new experience to consumers by combining the flavors and benefits of spices with the popular labneh.  İçim With Olives and Thyme, İçim Cajun Spicy and İçim While Chili Labneh varieties meet consumers in 180 gram packages, they flavor the tables with new areas of use. İçim's popular product İçim Chef Krema is also in 200 ml packages; It reaches consumers with a total of 3 different varieties: Mushroom, Cheese and Cajun Spicy.

New Usage Areas Will Be Discovered on Tables with Labneh and Cream Types

İçimStating that the multi-purpose use of the labneh family has been taken to the next level with new flavored products. Ak Gıda- İçim Tuğçe Sarıkaya Tosun, Süt's Marketing Manager responsible for the cheese categoryHe said that they meet consumers' search for different tastes with innovative products. İçim Stating that they are the leader in the market with Labneh and growing their market share every year, Tosun said, “We are an innovative company that offers first and new experiences to consumers. We aim to make life easier for our consumers who love cooking, are curious about trying new recipes, and prefer delicious and healthy snacks and practical solutions in the fast pace of daily life. With our long R&D studies, we managed to offer new consumption experiences by seasoning our popular labneh product. Being the first in the market İçim Labneh with Olives and Thyme, İçim Cajun Spiced Labneh and İçim Our Chili Labneh varieties are a candidate to be a delicious snack alternative that can be consumed with crackers and chips as well as breakfast. "We also aim to help our consumers, who like to try practical recipes with our new flavored labneh, prepare fast and practical meals in the kitchen and increase their culinary skills," he said.

The choice of kitchen chefs and those who feel like chefs in Turkey, the pioneer of innovations İçim Stating that Şef Krema maintains its leadership in the growing cream market with a 23 percent share, Ak Gıda- İçim Tuğrul Çepni, Süt's Marketing Manager responsible for the cream category, also said: continued as follows: "As the most innovative brand in the cream market, we aim to continue our leadership by creating a brand new category in the market. We managed to develop our Mushroom, Cheese and Cajun Spice cream varieties, a first in Turkey, as a result of two years of R&D work. We aim to reinforce our market leadership and inspire our consumers to try brand new sauce recipes with our new cream varieties that enhance the taste of the dishes they are added to. Our new varieties; It will enable not only women but also men who love to cook to have a chef's touch in the kitchen. With these varieties, our consumers will now be able to prepare popular restaurant delicacies at home, effortlessly and with pleasure.”

Source: HORECA Trend and Ak Gıda

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Elite Naturel Increases the International Power of Turkish Agriculture 

Turkey is on its way to becoming a major player in the global market with its rich agricultural lands and organic production capacity. Turkey, which has opened up to world markets with products such as grapes, pomegranates and olives, assumes a strategic role in the supply chain of global brands with the high-quality raw materials it offers in the field of organic agriculture. Elite Naturel, which continues to be among the major players in the growing sector with its solutions that support healthy living, especially fruit juices, demonstrates the strong position of Turkish agriculture in the international arena.

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Turkey has great potential in the organic products market. The rapid rise of healthy living trends in the domestic market and the increasing demand for organic products are among the important factors supporting Elite Naturel's growth journey. According to 2024 year-end data, the company's domestic sales were at 16% and high growth rates were achieved compared to previous years.

Adding value to Turkish agriculture by establishing direct collaborations with local producers Elite Natural, also offers farmers the opportunity to open up to international markets. A large portion of the company's exports consist of organic fruits and vegetables supplied from Türkiye. In this way, Elite Naturel both increases the income of local producers and contributes to Türkiye's agricultural exports. Working with approximately 8000 contracted farmers to ensure the sustainability of organic agriculture, Elite Naturel secures farmers' rights with the FairTSA certificate. The company, which provides organic seed support with a portion of its income, contributes to education in settlements close to orchard areas and returns organic fruit pulp resulting from production to farmers as fertilizer.

Elite Naturel continues to expand its presence not only in Türkiye but also in global markets without slowing down. Strengthening its activities with Elite Naturel GmbH in Europe, the company is also implementing strategic partnerships to increase brand awareness and expand sales volume in the Asia Pacific region. 

Source: HORECA TREND and Elite Natural

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Keskinoğlu Expands Export Network in Saudi Arabia and EU Market

Keskinoğlu participated in the Saudi Arabia Food Trade Delegation Organization organized by the Aegean Exporters' Association in Riyadh. Evaluating the meetings, Keskinoğlu Export Manager İlker Dinçer drew attention to the fact that the Middle East, which is located in our close geography, is a very important market for our country and said, "We held very productive bilateral meetings with our Saudi colleagues, where we can start sending products in the short term. We are very strong in production, we want to evaluate our potential in the world markets in the most efficient way."

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Keskinoğlu Export Manager İlker DinçerHe stated that Saudi Arabia, which exports 35 billion dollars of food annually with a population of 27 million, is a very important and potential market for both our country and Keskinoğlu. Keskinoğlu stated that they took part in the Saudi Arabia Food Trade Delegation Organization organized by the Aegean Exporters' Associations. Dincer“We export more than 6 types of products such as chicken meat, processed chicken products, table eggs, pasteurized eggs and viols to 66 countries on 100 continents. The Middle East is a market in which we are very active and strong as Keskinoğlu, with our dealer in Zakho, Iraq, located in our nearby geography.” he said.

Keskinoğlu Held Very Productive Bilateral Meetings with Saudi Arabian Importer Companies 

DincerHe noted that on the first day of the event organized by the Aegean Exporters' Association and attended by 44 food importing companies, they had very productive bilateral meetings with their Saudi counterparts, which would enable them to start sending products in the short term.

Keskinoğlu had recently started the process of exporting further processed products and chicken doner to EU countries.

Also touching on recent developments in the EU market, Dincer He continued as follows: “Organizations and similar events organized by the Aegean Exporters’ Associations pave the way for us as a sector and give us strength. The best example of this is that we recently received an authorization certificate to export further processed products and chicken doner to European Union countries as a result of inspections conducted by our Ministry of Agriculture and Forestry officials and started the export process to the EU. We are very strong in production and we want to evaluate our potential in the most efficient way in world markets.”

Source: HORECA TREND and Keskinoğlu

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Tables Are Blooming with Korkmaz

Like nature waking up with the fresh winds of spring, tables come to life with the Korkmaz Luna Collection Breakfast Series. Standing out with its designs that make life easier in kitchens and dazzle on tables, Korkmaz takes the breakfast experience to the next level with its stylish design and unique quality. This stylish collection, where every detail is meticulously crafted, adds an elegant touch to tables and turns breakfast hours into a work of art. 

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Offering sophisticated elegance with elegant and striking designs every season, Korkmaz brings the joy of nature to your table with the Luna Collection Breakfast Series. This special collection, adorned with floral patterns, comes to life with the most eye-catching colors of hot summer days: pink, purple and yellow. The carefully crafted floral motifs, just like a painting, not only add eye-catching beauty to your table, but also nourish your soul. 

Spring Touch on Tables

Offering a perfect alternative for those who want to add an elegant touch to their tables both for daily use and on special occasions. Korkmaz Luna Collection Breakfast Set, consists of 25 pieces. With its wide range of products, 6 serving plates, 4 jam bowls, 2 boat plates, 1 olive bowl, 6 tea glasses and 6 tea plates, this stylish set brings the liveliness and joy of summer to crowded tables. 

Source: HORECA TREND and Fearless

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