Elite World Hotels is at EMITT, the Eastern Mediterranean's Largest Tourism Fair 

Elite World Hotels & Resorts, one of Turkey's leading hotel chains, participated in the Eastern Mediterranean International Tourism and Travel Fair EMITT, one of the five largest tourism fairs in the world, for the 17th time this year. EMITT, which was held for the 27th time this year, opened its doors at Tüyap Fair and Congress Center on February 40, with the participation of nearly 6 thousand tourism professionals and accommodation and travel agencies from all over the world. Elite World Hotels & Resorts, which has been the representative of Turkish hospitality in the tourism sector for nearly 50 years, had the opportunity to promote its hotels during the fair and also held meetings with potential investors within the scope of its growth strategy with the franchise business model.

The fair, where Elite World Hotels & Resorts is located in Hall 3, stand 3432, can be visited until February 9.

“We are the Meeting Point of Tourism Professionals” 

Evaluating their participation in EMITT Elite World Hotels & Resorts Board Member Emel Elik Bezaroğlu, “EMITT has been the most important meeting point for tourism professionals not only in Türkiye but also in the Eastern Mediterranean for 27 years. It is a platform where we get the first impressions of the upcoming tourism season, make sector evaluations with tourism professionals, and introduce our hotels to a wider target audience. We are attending this fair for the 17th time this year, where we evaluate new cooperation opportunities for the sector. "The interest we have received from both tourism professionals and travel lovers is very pleasing," he said.

Introduced Growth Strategy with Franchise Business Model 

Elik Bezaroğlu, stating that they also evaluated cooperation opportunities within the scope of the fair, said: “As Elite World, we consider 2024 as a year of growth. Within the scope of our growth strategy with franchises, we want to be present in 7 regions of Turkey and abroad. "We invite our investors from every city where qualified tourism is needed to grow under Elite World standards and quality," he said.

Elite World Hotels & Resorts provides service with 4 brands and 11 hotels that appeal to different customer groups. In response to changing trends and customer expectations in tourism, the group plans to introduce 4 new hotel brands to the sector and provide services with a total of 8 brands, and acts with the strategy of expanding the chain with the franchise business model. The group's goal is; To reach a total of 2030 hotels in the country and abroad by 50.

Source: HORECA Trend and Elite World Hotels & Resorts