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Komili “Last Tree” Project Advertisement

Komili draws attention to monumental olive trees with its new project "The Last Tree". The "Last Tree" Project, designed so that olive oil and culture can "Live for Generations" in these lands; The olive oil, produced in a limited number of special bottles obtained from monumental trees over 400 years old, is supported by a commercial film and the sonagac.com website that will generate income for the project.

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Komili; With his new project, The Last Tree, which he designed to increase the impact of the Memorial Olive Tree Project he started in 2018, he says, "If you have to live with a single tree, there is no other option than olives." While 25 million trees have been scanned so far within the scope of the Monumental Olive Tree Project, which was implemented "so that olive oil and culture can live on for generations" in these lands; More than 400 monumental olive trees over 300 years old were identified, registered and mapped. Now, with the Last Tree Project, the unique olive oils produced from these centuries-old olive trees are offered for sale for those who want to support the brand's Memorial Olive Tree project. The entire income from the sale of “Komili Son Tree Natural Extra Virgin Olive Oil” in its limited edition special bottle obtained from monumental trees over 400 years old, which can only be purchased from selected sales points specified on the sonagac.com website, is transferred to the Komili Memorial Tree Project.

The movie "The Last Tree", produced by RED and GREY Advertising Agency, which will be broadcast on television, cinema, outdoor, digital platforms and social media, focuses on the story of the last remaining olive tree in the world, accompanied by the impressive music composed specifically for the project by Rahman Altın. In the movie, it is explained that each of the monumental olive trees, which became heroes with their fight against humanity, should be protected as "the last tree".

If you would like to contribute to the Komili Memorial Olive Tree Project "So that olive oil and its culture will live in these lands for generations" www.sonagac.com You can support us by purchasing Komili Son Ağaç Natural Extra Virgin Olive Oil, specially produced from olive trees over 400 years old, from the website.

About 

Advertising Brand: Bunge Food / Komili Olive Oil

Advertising Brand Officials:

Marketing and Commercial Marketing Leader: Dr. Pınar Nokay

Brand Manager: Demet Umezu

Brand Manager: Gulnihal Metin

Deputy Brand Manager: Meltem Karamanoglu

Advertising agency: RED and GRAY

Production: Kouem Media

Yönetmen: Emre Basaran

Music: Rahman Gold

Media Planning Agency: Universal McCann

PR Agency: Golin Istanbul

About Komili

Komili, one of Turkey's most established brands, has been continuing its journey in the Komi Village of Lesbos in 1878 in Anatolian lands since 1923. Komili, which was acquired by Bunge Gıda in 2017, continues its leadership in the olive oil sector. Komili, which obtains its olive oil from the best olives of the Aegean region, especially Ayvalık and the Gulf Region, offers its consumers the olive oil it produces with its long years of experience, knowledge and expertise, as well as its production technology, varieties determined in line with consumers' preferences and sensitive quality criteria. Komili also works to increase the awareness of olive oil, raise producer awareness, increase efficiency, reduce costs and increase consumption.

Source: HORECA Trend and Komili

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Vegetable oil

10 out of 9 people who tried it recommend Orkide Natural Extra Virgin Olive Oil!

According to the results of the Consumer Feedback Survey conducted on the Denebunu.com platform, 10 out of 9 people recommend Orkide Natural Extra Virgin Olive Oil!

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Consumer experience and insight platform Denebunu offers consumers' experiences Orchid Natural Extra Virgin Olive Oil a denebunu.com platform, a Consumer Feedback Survey was conducted with the participation of 26 people between the ages of 2024-9 between December 2025, 18 and March 61, 1193. According to the research on which the results of this survey were based, 10 out of 9 people who tried the product recommended Orkide Natural Extra Virgin Olive Oil. According to the same research, the consumer satisfaction rate was determined as 97 percent.

Produced in Orkide's olive oil factory in Çiğli, İzmir, Orkide Natural Extra Virgin Olive Oil is offered to consumers in cold-pressed and flavored varieties, as well as fruity characteristics and flavor variations (dense, ripe, balanced, soft) according to the values ​​of natural extra virgin olive oil, in line with the sensory tests and analyses conducted by expert olive oil analysts.

Source: HORECA TREND and Orchid

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Vegetable oil

EU Project to Increase Productivity in the Olive and Olive Oil Sector

In the olive and olive oil sector; it is aimed for 50 olive and olive oil producing companies from Turkey to participate in the “Innovative and Sustainable Clustering in the Olive Value Chain (OASIS) Project”, which aims to increase productivity with innovative approaches in table olive and olive oil businesses with pressing units, supported by the European Union and in which Turkey, Spain and Italy are stakeholders.

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Providing information about the goals of the OASIS Project, Aegean Olive and Olive Oil Exporters' Association President Emre Uygun underlined that the main goal is to train SMEs operating in the olive and olive oil production sector in the Aegean Basin on sustainable practices, support technologies that will increase raw material efficiency, and develop strategies that will create resilience against climate change and external factors.

A competitive marketplace will be created

Uygun, who informed that Turkey ranked first in the world with a yield of 2024 thousand tons in table olive production in the 25/750 season, and second in the world after Spain with a yield of 475 thousand tons in olive oil, said, “With the OASIS Project, it is aimed to strengthen the food supply chain, reduce production costs and create a competitive marketplace for both businesses and consumers by focusing on reducing food waste and optimizing resource use throughout the production process of businesses with pressing facilities in the table olive and olive oil sector. We invite our olive and olive oil businesses with table olive processing and olive oil pressing units to take part in this project.”

In the “Innovative and Sustainable Clustering in the Olive Value Chain (OASIS) Project”, companies sUygun, who stated that a sustainability assessment will be conducted and current resource efficiencies will be analyzed, continued as follows: “Free training and consultancy services will be provided to support them in making their production processes more efficient according to the current situation analysis. Training topics will include topics such as circular production, resource efficiency, digital transformation, green transformation, smart agricultural technologies. SMEs with good practice examples will be determined and their promotion and awareness will be provided throughout the EU. Matching activities will be carried out between SMEs and institutions participating from Italy, Spain and Turkey. The project target group consists of a total of 50 SMEs operating in the table olive and olive oil production sector, 150 SMEs from each country. Activities to be carried out for the target group within the scope of the project include researching 10 previously implemented and completed good practice examples and presenting them to SMEs as a sample roadmap, organizing 150 different trainings on various themes for 25 SMEs, determining the measures to be taken to prevent food waste and increase efficient resource use, ensuring the adaptation of the use of new technologies and creating a more competitive and resilient market environment that will reduce production and shipment costs by developing new strategies in this field.”

“Innovative and Sustainable Clusters in the Olive Value Chain”, which was awarded support by the European Innovation Council and the SME Executive Agency (EISMEA) under the Single Market Programme (SMP COSME) (OASIS) The project is carried out in collaboration with the consortium of İzmir Agricultural Technology Center (İTTM) under the coordination of İzmir Commodity Exchange from Turkey, Centro Tecnológico Nacional de la Conserva – CTNC (National Food and Canning Technology Center) and Camara De Comercio e Industria Italiana Para Espana – CCIS (Italian Chamber of Commerce and Industry in Spain) from Spain, CIHAEM Bari (Mediterranean Institute of Agricultural Sciences, Bari) and Unioncamere Puglia (Union of Chambers of the Puglia Region) from Italy.

Source: HORECA TREND and Aegean Exporters' Associations

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Vegetable oil

Dubai Chocolate with Orchid Chocospread

Offering special solutions for spreadable chocolate and filling cream, Orkide's product in the industrial oil category, Orkide Chocospread Vegetable Anhydrous Oil, is offered to pastry chefs and chocolate manufacturers for the popular flavor Dubai chocolate.

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The popular flavor Dubai chocolate is distinguished from other chocolates with its multi-layered structure. The combination of the crispy structure of kadayif and pistachio with chocolate creates a unique flavor and product texture. Orkide Chocospread Vegetable Anhydrous Oil ensures that the pistachio-filled cream, which is the unifying factor for the multi-layered structure of Dubai chocolate, is creamy and smooth. Orkide Chocospread, which provides maximum stability for the separation of the oil phase in spreadable cream and cream chocolate applications, maintains its ideal spreadability feature even at low temperatures and does not contain trans fat.

Orkide, which has achieved sustainable growth in the vegetable oil sector since 1979 and is one of the largest vegetable oil producers in Turkey; It stands out with the widest product range in the sector in the sunflower oil, corn oil, olive oil, margarine, vegetable anhydrous oil, out-of-home consumption and pastry oils and industrial oil categories, which it produces in two zero-waste certified production facilities. Orkide, which interprets the "good life"-oriented nutrition trend for its products and introduces brand new products to consumers, also produces as the industrial oil supplier of many ready-made food manufacturers in the sector with the special products it has developed.

Source: HORECA TREND and Orchid

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