Master Donerannounced a radical transformation with its "A New Take on a Familiar Taste" campaign. With its refreshed image, contemporary concept, and fresh visuals, the brand is taking the döner experience to a whole new level. With its modern, energetic, and welcoming atmosphere, Usta Dönerci offers guests an innovative, delicious, and satisfying experience.

Nine new restaurants, now open with a redesigned image, are a powerful reflection of Usta Dönerci's transformation. The restaurants, located in Marmarapark Shopping Mall, Hilltown Shopping Mall, Historia Shopping Mall, Piazza Shopping Mall, and Kozzy Shopping Mall in Istanbul; Optimum Shopping Mall and Ankamall in Ankara; Optimum Shopping Mall in Gaziemir in Izmir; and Espark in Eskişehir, introduce the brand's brand new face to döner enthusiasts.

Familiar Tastes, With a Brand New Interpretation

"The New Take on a Familiar Taste" isn't just a campaign; it's the start of a brand new journey, where Usta Dönerci reinterprets classic flavors with a modern perspective. The innovative menu items are a delicious reflection of this transformation. The Chicken Döner Wrap combines a crispy fried chicken döner with new sauces, transforming a familiar flavor into a contemporary experience. The Chicken Mixed Bi'Kase offers a satisfying and fun alternative, served with special Gyro sauce, rice, crispy potatoes, and Mediterranean greens. Favorites like İçli Köfte (Stuffed Meatballs), Hummus, and Halloumi are also reintroduced with a modern twist in the "Crispy Snacks" format.

Refreshed in every detail, from its visual world to its menu, Usta Dönerci invites döner enthusiasts to rediscover its "New Take on a Familiar Taste." With nearly 200 restaurants across Turkey, the brand offers a modern take on the döner experience.

Source: HORECA TREND and Master Doner

Long Bar, continues to offer its guests enjoyable moments with its modern, friendly atmosphere and special flavors. Throughout November, Ezgi Ayçe, Demet Sağıroğlu, Fetih Erkoç, Bora Öztoprak, and Barbaros will be performing on the Long Bar Live stage.

The Long Bar Live program, which can be attended at a table, a lounge, in front of the bar or in a bistro setting, begins with dinner at 20:00, continues with live music at 22:00 and DJ performance at 23:45.

The Long Bar Live night, where fresh and unique flavors come together, features a set menu that begins with homemade foccacio bread and North Aegean cold-pressed olive oil, burrata salad, fresh artichokes with shrimp, spicy chickpea bruschetta, and mushroom arancini. Main courses include Aegean Herb Ravioli and beef tenderloin, while a fruit tart and a shared mixed fruit platter leave guests with an unforgettable taste.

Raffles Istanbul Long Bar Live November Programme:

 November 1 – Ezgi Ayçe

November 8 – Demet Sağıroğlu

November 15 – Fatih Erkoç

November 22 – Bora Oztoprak

November 29 – Barbaros

Source: HORECA TREND and Long Bar

Türkiye's popular restaurant brands HD Iskender, PIDEM ve My pasta, began operating with its new branches in the Istanbul Financial Center on November 3, 2025. The three brands will contribute to the region's rapidly evolving business and lifestyle atmosphere with restaurants that combine flavor, quality, and accessibility.

HD İskender combines inspiration from our country's İskender culture with meticulously prepared meat, special sauces, friendly service, and competitive pricing. It aims to offer every guest the beloved İskender flavor in a warm and welcoming atmosphere.

PIDEM aims to offer its consumers the indispensable part of our tables, pita, with its purity, freshness, appetizing and abundance, with its fresh dough, high-quality ingredients and touches on traditional taste, a national value that is proudly embraced in our country, at affordable prices.

Makarnam continues to personalize every order by combining fresh pasta made with carefully selected ingredients with unique sauces. Makarnam offers a delightful dining experience for its guests and will also be offering takeaway service through Yemeksepeti, Trendyol Yemek, Migros Yemek, and Getir.

The three brands' new restaurants in the Istanbul Financial Center are bringing a breath of fresh air to the region's food and beverage scene with their modern designs, comfortable spaces, and rich menus. They're creating a new meeting point for diners seeking quality, fast, and delicious dining at any time of day.

Source: HORECA TREND and HD İskender, PİDEM, My Pasta