One of the world's first instant noodle brands Indomie, aims to increase young people’s awareness of the meticulousness and safety in food production. During the visits to the Tekirdağ Çerkezköy factory, Indomie officials include students in the production process from beginning to end and transparently convey how a food product is produced hygienically, safely and in accordance with international standards. Indomie, which has hosted over a thousand students from more than 50 schools at the middle school, high school and university levels in the last two years, conveys the basic principles of food safety, hygiene rules and sustainable production approaches to young visitors with the guidance of experts. In addition to middle school and high school students, university students also have the opportunity to visit Indomie factories. Thanks to academic collaborations with universities, young people, especially those studying in the food engineering department, can reinforce their theoretical knowledge with practice and gain experience in the production field.

With its factory in Turkey, which is among the top 50 among 5 Indomie factories worldwide, Indomie also provides young people with different career opportunities with its internship programs offered to high school and university students. These programs, which open an important door for young people who want to get to know the food sector closely, offer the opportunity to learn about production processes, observe quality control practices on-site and experience a professional business environment. Indomie also keeps its doors open not only to students but also to all consumers as part of its transparent production approach and invites everyone who wishes to experience Indomie quality on-site to its factory.

“We Will Continue to Inspire Tomorrow’s Consumers”

Indomie Deputy General Manager Sencer Gündü, “Food safety and transparency in production processes are among our top priorities. With this understanding, we see opening our factory to young generations not only as a responsibility, but also as an investment in the future. Every minute students spend in the production area contributes to their development as conscious consumers. We are very happy to support young people in getting to know the sector closely and building their career plans on solid foundations through our collaborations and internship programs with universities. With such organizations, we will continue to inspire not only today’s but also tomorrow’s consumers.”

Source: HORECA TREND and Indomie 

Turkey has great potential in the organic products market. The rapid rise of healthy living trends in the domestic market and the increasing demand for organic products are among the important factors supporting Elite Naturel's growth journey. According to 2024 year-end data, the company's domestic sales were at 16% and high growth rates were achieved compared to previous years.

Adding value to Turkish agriculture by establishing direct collaborations with local producers Elite Natural, also offers farmers the opportunity to open up to international markets. A large portion of the company's exports consist of organic fruits and vegetables supplied from Türkiye. In this way, Elite Naturel both increases the income of local producers and contributes to Türkiye's agricultural exports. Working with approximately 8000 contracted farmers to ensure the sustainability of organic agriculture, Elite Naturel secures farmers' rights with the FairTSA certificate. The company, which provides organic seed support with a portion of its income, contributes to education in settlements close to orchard areas and returns organic fruit pulp resulting from production to farmers as fertilizer.

Elite Naturel continues to expand its presence not only in Türkiye but also in global markets without slowing down. Strengthening its activities with Elite Naturel GmbH in Europe, the company is also implementing strategic partnerships to increase brand awareness and expand sales volume in the Asia Pacific region. 

Source: HORECA TREND and Elite Natural

Keskinoğlu Export Manager İlker DinçerHe stated that Saudi Arabia, which exports 35 billion dollars of food annually with a population of 27 million, is a very important and potential market for both our country and Keskinoğlu. Keskinoğlu stated that they took part in the Saudi Arabia Food Trade Delegation Organization organized by the Aegean Exporters' Associations. Dincer“We export more than 6 types of products such as chicken meat, processed chicken products, table eggs, pasteurized eggs and viols to 66 countries on 100 continents. The Middle East is a market in which we are very active and strong as Keskinoğlu, with our dealer in Zakho, Iraq, located in our nearby geography.” he said.

Keskinoğlu Held Very Productive Bilateral Meetings with Saudi Arabian Importer Companies 

DincerHe noted that on the first day of the event organized by the Aegean Exporters' Association and attended by 44 food importing companies, they had very productive bilateral meetings with their Saudi counterparts, which would enable them to start sending products in the short term.

Keskinoğlu had recently started the process of exporting further processed products and chicken doner to EU countries.

Also touching on recent developments in the EU market, Dincer He continued as follows: “Organizations and similar events organized by the Aegean Exporters’ Associations pave the way for us as a sector and give us strength. The best example of this is that we recently received an authorization certificate to export further processed products and chicken doner to European Union countries as a result of inspections conducted by our Ministry of Agriculture and Forestry officials and started the export process to the EU. We are very strong in production and we want to evaluate our potential in the most efficient way in world markets.”

Source: HORECA TREND and Keskinoğlu