Yemeksepeti, the Leading Solution Partner of Cloud Kitchen Investments | HORECA TREND
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Yemeksepeti, Leading Solution Partner of Bulut Kitchen Investments

Turkey's fast trading platform Yemeksepeti becomes the solution partner of cloud kitchen investments that represent the new generation in restaurant management. Yemeksepeti brings together 'virtual' restaurants and cafes that only serve takeaways, with digital solutions that lead the industry, with over 27 million users.

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Yemeksepeti continues its activities as a solution partner of cloud kitchen initiatives for the development of a fast trade and entrepreneurship network in Turkey. So far, it has signed cooperation with 14 cloud kitchen companies, more than 100 brands and nearly 150 restaurants. Yemeksepetisupports the development of these initiatives with its innovative services and technological infrastructure. Half of the brands it cooperates with are brands born from scratch, and the other half serves as a cloud kitchen with a concept where existing brands come together. Yemeksepeti continues its efforts for the rapid and stable development of its cloud kitchen collaborations, which have grown approximately 2021 times in 3.

2019-2020 Food orders, which increased by 150% globally during the period, are expected to grow 10 times in the next 10 years. Along with the restrictions brought by the pandemic, the almost complete adoption of the online ordering and takeaway model by restaurants and cafes continues to encourage the emergence of new business models.

Dozens of food and beverage brands can serve at the same time in a single kitchen.

The cloud kitchen concept, which has come to life in this context, stands out in terms of meeting users' fast and reliable food order demands and providing high efficiency and profitability to business owners. These establishments do not have a dining area; Service is only available with package service. In a single cloud kitchen, more than one business or chef can serve for dozens of food and beverage brands. Thus, waste of raw materials and finished products is eliminated, maximum efficiency and flexibility are provided with much less labor force. Cloud kitchen businesses, where investments are increasing rapidly in Turkey as well as all over the world, 2020-2026 It is estimated that it will grow 3 times in the period and create a market worth 3 billion dollars. Globally, the market, which reached a value of 2021 billion dollars at the end of 56.71, is expected to double this value in 2027.

Cooperation with more than 3 brands in 100 provinces, Istanbul, Izmir and Isparta, in a short time from Yemeksepeti

Supporting this developing field with its digital solutions and wide customer network, Yemeksepeti has collaborated with more than 3 brands in 100 provinces, namely Istanbul, Izmir and Isparta in a short time. Through Bulut Kitchens, Yemeksepeti offers its customers many different tastes such as fish and seafood, raw meatballs, Far Eastern cuisine, hamburgers, doner kebabs, appetizers and desserts.

In addition, Yemeksepeti provides an important support to cloud kitchen investments by providing order delivery service for startups that do not have an in-house team. In the Yemeksepeti solution partnership, the cloud kitchen business model creates an important business opportunity for both new businesses and restaurants that want to become a chain at an affordable cost.

 

Source: HORECA Trend and Yemeksepeti

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Frozen Vegetables & Fruits

What Will Be the New Trends in Frozen Food?

The frozen food sector has been drawing attention as a rapidly developing and changing industry in recent years. Both manufacturers and consumers are showing great interest in innovations in this field. As of 2025, several distinct trends are expected to come to the fore in the frozen food sector. E. Özgörkey Group's frozen food brand Feast shared new trends in frozen food products.

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Healthy and Functional Frozen Foods Will Be Preferred

Consumers’ increasing awareness of health directly affects their food choices. It is predicted that healthy and functional products will be preferred more in the frozen food sector by 2025. In particular, low-calorie, high-protein and vitamin/mineral-rich frozen foods are expected to be in greater demand. In addition, products suitable for special diets such as gluten-free, organic and vegan will also increase.

Sustainability and Environmentally Friendly Production Will Come to the Fore

Sustainability has become an important issue not only in the agricultural and food sectors, but in all industries. Frozen food manufacturers will continue to focus on environmentally friendly production methods and packaging. Plastic use will be reduced, biodegradable packaging and recycling-oriented solutions will come to the fore. In addition, energy-efficient production facilities and processes that produce less waste will also be part of this trend.

Artificial Intelligence and Automation Technologies Will Increase

Frozen food production is becoming one of the areas that benefit the most from technological developments. As of the new year, artificial intelligence and automation technologies are expected to be used more effectively in production processes. Thanks to these technologies, production efficiency will increase, costs will decrease, and product quality will become more stable.

High-Quality Ready Meals Will Increase Market Share

Intense work tempos and changing lifestyles have increased interest in ready meals. Frozen ready meals will continue to be one of the most important players in this trend. However, not only speed but also taste and nutritional value will be at the forefront. Consumers will expect frozen ready meals to have a homemade taste and natural ingredients. Frozen meals produced with high quality meat, vegetables and local ingredients will have a large market share.

Innovative Products with Biotechnology Will Reduce Environmental Impacts

Biotechnology is another area that could revolutionize frozen food production. In 2025, products produced using biotechnological methods and with increased nutritional value through genetic engineering will be on the market. These products will be of great importance, especially in terms of more efficient production processes and minimizing environmental impacts.

Frozen Vegetable Proteins Are On Their Way

The decrease in meat consumption in the world and especially in developed countries and the increasing interest in plant-based protein are starting a new era in the frozen food market. As of the new year, frozen plant-based protein-based products will offer alternatives to replace meat and dairy products. Proteins obtained from plant sources such as soy, peas, and lentils will become an important part of the market as both delicious and nutritious alternatives.

Demand for Local and Natural Products Will Increase

Consumers’ interest in local and natural products is increasing day by day. In 2025, local production will be supported and more local products will be available in the frozen food market. Collaborations with local farmers and the presentation of natural products in frozen form will be an attractive option, especially for consumers who are environmentally conscious.

2025 will be a year of significant innovations in the frozen food sector in terms of both consumer needs and production technologies. Healthy living, environmentally friendly production and innovative technologies will be the determining factors in shaping this sector. It will be of great importance for brands that want to keep up with the rapidly evolving dynamics of the food industry to develop strategies that are in line with these trends.

Source: HORECA TREND and Feast

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Service Kits

Make Crowning Mothers Happy with NUDE Designs

Combining functionality with design, NUDE designs go beyond traditional boundaries in glassware and will be the most elegant way to show love for mothers on Mother's Day.

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Combining the philosophy of 'Simple is Beautiful' with the collections of international designers, Şişecam's global design brand NUDE offers great options for those who want to make their mothers happy with unique and timeless gifts on Mother's Day.

Mist Vases and Candle Holders Bringing Traditional Glass Art Together with Modern Aesthetics

NUDE Mist vases, signed by Tamer Nakışçı, exhibit a simple and elegant stance with their newly added rose color to the collection. Made of lead-free crystal glass, the vases in three different sizes have an impressive appearance with their straight cut and grooved surface. The ripple effect in the design of the vases blurs the appearance of the flower stems, allowing the leaves to come to the fore.

Another member of the collection, the Mist Lights candle holder, changes the atmosphere of the environment by achieving perfect harmony with the vases; it adds aesthetic value to living spaces with its dusty rose and plain color options.

For Those Looking for a Functional and Fun Gift: NUDE Mr. & Mrs. Bedside Pitcher Set 

Designed by Erdem Akan, the NUDE Mr. & Mrs. Bedside Pitcher Set is made of blown crystal glass. These pitchers, which have a fun identity with their sleeping face motif glass that serves as a lid, come in two different sizes, short and long, and symbolize elegance with the dusty rose color added to the collection.

The Dusty Rose Color of the NUDE Round Up Collection Will Win Mothers' Hearts

The dusty rose wine glasses in the NUDE Round Up Collection, which combines elegance with minimalist design, add a charming atmosphere to tables like a modern work of art. Designed by the NUDE design team and produced using lead-free crystal, the four different wine glasses in the Round Up Collection gain a dazzling dimension with their optical surfaces. The glasses, adorned with vertical lines that add a different texture to them, invite you to enjoy elegance both in daily use and in special moments.

Source: HORECA TREND and NUDE

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HORECA Supply

FİMAK Crowned Our Local and National Pride by Winning a Double Design Award in Germany

FİMAK, one of the pioneers of Türkiye's industrial oven and kitchen equipment sector, has achieved great success in the international arena. The company's prestigious brand Rokon series was deemed worthy of the 2025 German Design Award and 2025 iF Design Award, the most prestigious organizations in the world of design and innovation.

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Known for its quality production, people-oriented approach and commitment to moral values ​​with its 49-year deep-rooted history. FIMAKWith these awards, it once again proved its strong stance and engineering competence in the sector.

FIMAK Chairman of the Board Mehmet Özpınar He made the following statement on the issue:
“As a Turkish company, we are proud to win two major awards in a country like Germany, where the heart of design beats. These awards are an indication that not only our product quality but also our production approach that we carry out in accordance with our values ​​has been registered worldwide. This success we have achieved with our Rokon brand has proven that we can compete internationally while preserving our human, cultural and moral values. I would like to thank the entire FİMAK family, our engineers and our friends who believe in us.”

Known for its emphasis on domestic production, cultural values ​​and sustainable quality, FİMAK proudly represents its products in more than 75 countries today. The Rokon series in particular is highly appreciated in the global market for its high performance, durability and aesthetic design.

This double award won by FİMAK is not only a sectoral success; it is also a strong indicator of the level that Turkish industry and domestic engineering have reached.

With its production policy based on human and moral values, its uncompromising approach to quality, and its local and national stance, FİMAK will continue to write success stories in the global arena in the coming years.

Source: HORECA TREND and FİMAK

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